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Branded Content
Directing
Pre-Production
Production
Editing
Color Grading
Social Media Assets
Video

SERVICES

Spencer Falls, better known as The Unlikely Florist, is a multidisciplinary creative who has built an enduring brand and business founded on his unique approach to floristry and spirituality.


Through our collaboration, Equal Parts brought The Unlikely Florist’s distinct vision to life, translating strategic arrangements into captivating storytelling devices. We distilled Spencer’s unconventional essence and floral artistry into a trove of branded content that resonates with new audiences to this day.

CLIENT: The Unlikely Florist

Branded Content
Directing
Pre-Production
Production
Editing
Color Grading
Social Media Assets
Video

SERVICES

Spencer Falls, better known as The Unlikely Florist, is a multidisciplinary creative who has built an enduring brand and business founded on his unique approach to floristry and spirituality.


Through our collaboration, Equal Parts brought The Unlikely Florist’s distinct vision to life, translating strategic arrangements into captivating storytelling devices. We distilled Spencer’s unconventional essence and floral artistry into a trove of branded content that resonates with new audiences to this day.

CLIENT: The Unlikely Florist

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